Backstage Pass At World MasterCard Fashion Week

After a crazy week with over 35 designers filling the runways of World MasterCard Fashion Week, the most notable designers in Canadian fashion strutted their Spring/Summer 2015 collections down the runway at David Pecault Square. Wondering what it’s like to showcase your collection in front of the crowds of fashion onlookers? We met up with men’s wear designer Christopher Bates just moments after his show finished and the relief was setting in.

He enthusiastically described the thrill and excitement of preparing your runway show until the final moments, making last minute adjustments to the models styling and the satisfaction of seeing his collection and vision come together on the catwalk. His dynamic presentation infused life into his clothes bringing the same energy on the runway as he hopes for men to feel as their wear his collection. Matthew Smith from America’s Next Top Model compares final moments of preparation for the runway as pre-game jitter before the show and feels a sense of pride displaying the designer’s hard world on the catwalk.



Wanting to achieve those runway ready looks you always desired? We sat out with industry experts from Maybelline New York, Redken and Essie to learn more about what’s trending this Spring/ Summer 2015 in the world of beauty, hair and nails and how you can recreate the look at home!

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Grace Lee is the Lead Makeup Artist for Maybelline New York working with all of the designers who presented at World MasterCard Fashion Week to create looks that complemented their collections. The smoky eye is always in style as it has been seen on the runway with in every variation from a warmer look based on golden hues to something darker and more haunting blending more greys and dark browns together. Spring is also all about defining the bold brow, finding the perfect matte lip colour and channeling the sultry appeal of the ‘60’s and ‘70’s by layering your mascara for a bright eye. Keep your skin looking dewy and radiant with a fused foundation to give you that fresh, natural look. I love how the looks this season are ultra feminine and wearable on and off the runway. For further details on their products and looks, check out Maybelllines website for their signature looks and lessons on how to them!



Jorge JoaoRedken’s lead stylist, along with an elite team of hairstylists are working on 500 models over the 40 shows this week at World MasterCard Fashion Week. Jorge’s biggest tip for achieving a look that will last all evening long is to find a style that works with your natural hair texture. By working with the natural curve or wave in your hair and building on that you can create a style that is easier to maintain throughout the evening. Accessorize simple and classic looks by adding more texture to your hair with braids to give you that edge. He recommends products with humidity control and using a priming system to make sure your look lasts as long as possible. For more styling tips, visit Redken’s website to help you take your hair to the next level.



According to Essie, it is all about bold nails this season. Designers this week are asking for something more on their hands to complement their creations. The creamy, opaque cobalt blue (Butler Please) nail colour has been used twice this fashion week and was seen all over New York Fashion Week as well. Orange is the new black when it comes to nails as a various shades have been popping up all over the catwalk from a more red based orange to a creamy melon. Essie has been backstage all week long giving the girls quick manicures in a flash with Essies Quick Dry Drops. For more of this season’s hottest colours, check out the full collection on Essie’s website.

Colours shown below are Tart Deco, Cocktails and Coconuts and Geranium (left to right)


Toronto Fashion Incubator’s Press and Buyers Brunch

The Toronto Fashion Incubator hosted their annual brunch at World MasterCard Fashion Week where a selected group of apparel and accessory designers showcased their latest collection at a boutique style tradeshow. Industry professionals were invited to help give these up and coming designers a chance to gain exposure and notoriety for their unique designs. This year, fifteen lucky designers got the chance to bring their collections to the forefront of the Canadian fashion industry. Designer’s featured this year included Blanc et Noir, Brit Wacher, Granate Pret, HUNTINGTON, Janine de Doringy, Jennifer Torosian, Jon De Porter Jewelry, Laurie Fleming Jewellery, L’Momo, Louise Mile, Miriam Baker, Mizdragonfly, Naeve, Opelle and Zarucci.


Street Style

Sometimes observing the fashion off the runway at World MasterCard Fashion Week can be just as exciting as what is on the catwalk. Guests put their most fashionable foot forward, wearing some of the most daring designs and revamping contemporary trends. As some of the most notable fashion industry executive’s, media personalities and style bloggers assembled at David Peacult Square in Toronto, the range of outfits this year are enough to make any fashionista envious of their closet. Take a peak at the hottest looks observed outside the show.

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