#CREATOR: Melow par Melissa Bolduc

Hailing form Montreal, Melissa Bolduc has created her own unique fashion line that is sophisticated yet creative. Each piece has a asymmetrical silhouette that is distinct yet feminine designed and made in Canada. We had the pleasure of sitting down with Melissa to learn more about her career and signature style.
1. What sparked you to begin a career in the fashion industry?
I started designing clothes in grade 5 and I started making my own clothing when I was 16. It happened very naturally for me, like it was meant to be. I graduated in Fashion Design in 2005. The decision to start my own business was very sudden. I wanted to work in the fashion industry, and had tried to work for other companies but there were not many in 2005, and when the opportunity to rent a space on St-Denis Street in Montreal came up, I took it. This was the start of Melow, in September 2007.

2. What was it about fashion design that intrigued you the most?
I’m very interested in human behaviour towards trends and fashion; what make something fashionable in a certain era, and not in another. I’m also interested in how trends are always coming back, it’s very surprising but at the same time, predictable to a certain extent.

3. Where do you draw your inspiration from?
I’m inspired by fashion history, clothing from the antiquity, such as Japanese culture. I like to challenge myself to see clothes differently, with different fastenings, different drapes, different collars, while keeping it all modern, wearable and comfortable.

4. Is there a fashion designer that you admire/look up to?
I love Japanese designers like Yohji Yamamoto, Junya Watanabe and Rei Kawakubo, as well as Belgian designers including Martin Margiela and Ann Demeulmeester.

5. What has been your biggest achievement/obstacle so far in your career?
It’s not an easy business, fashion moves fast and we have to come up with 35 styles every 6 months. This means we have to be very well organized and have a strong team. You are only as good has your last collection, so the passion of designing and coming up with new designs is very strong, but all the work around each season makes you dizzy…

6. Any advice for aspiring #CREATORS?
They should try working in the industry and learn the business. Always remember that no matter how great your designs can be they have to sell and fit well on real people, not only models.

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